Privacy Statement
This Privacy Statement governs the manner in which Ardena collects, uses, maintains and discloses information. This privacy statement applies to all information and services offered by the Ardena website and complies with the European General Data Protection Regulation (GDPR).
Personal information that we may collect
We may collect personal information from users in a variety of ways in connection with activities, services, features or resources we make available on our site. We will collect personal information from users when they interact with us. Users can always refuse to supply personal information, except that it may prevent them from engaging in certain site related activities. Ardena interprets the submission of personal information through forms on the website as consent from the user to process the provided information. When you contact us we may collect and store personal information about your interactions with us.
Below you will find an overview of the personal data that we may process:
Non-personal information
We may collect non-personal information about users whenever they interact with our site. Non-personal information may include the browser name, the type of computer and technical information about user’s means of connection to our site, such as the operating system and the Internet service providers utilized and other similar information.
How do we use your personal information
We may use the personal data listed above for the following purposes:
What is the legal basis for our use of your personal information?
How we protect your information
Ardena uses appropriate technical and organizational measures to ensure that the personal data we process is protected from unauthorized access, use, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our site.
Please note that no data transmission or IT storage system can be 100% secure and we cannot fully guarantee the security of personal data.
Sharing your personal information
We may share personal data:
We do not sell, trade or rent your data to another entity unless Ardena or part of it is sold.
Data retention
We will retain your personal data for as long as is necessary in order to fulfill the purposes for which we have collected your personal information, including any legal requirements. When the personal information is no longer needed for its original processing goal, and there are no further legal requirements, we will delete your personal information.
How to exercise your Privacy Rights
You have the following rights with regard to your Personal Information:
Please note that even after you have chosen to withdraw your consent, we may be able to continue to process your personal information on some limited circumstances.
If you wish to exercise any of your rights above, please contact us using the information in the section ‘Contacting Us’ at the end of this Privacy Statement.
We may charge you a reasonable fee in the case that you request additional copies of your personal information or make excessive requests. If we are unable to honour your request, or before we charge a fee, we will inform you of the reasons why. Insofar as is practicable and required under law, we will notify third parties with whom we shared your personal information of any request for correction, deletion and/or restriction to the processing of your personal information. Please note that we cannot guarantee third parties will follow up on our notification and we encourage you to contact those third parties directly.
Changes to this privacy statement
Ardena has the discretion to update this privacy statement at any time. When we do, we will revise the updated date at the bottom of this page. We encourage users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
What are cookies?
A cookie is a small piece of text that is sent to a visitor’s browser. The browser provides this piece of text to the device of the originating visitor when this visitor returns. There are different kinds of cookies.
Furthermore, a “persistent” cookie may be used to help save your settings and customizations across visits. Most Web browsers are initially configured to accept cookies, but you can change this setting so your browser either refuses all cookies or informs you when a cookie is being sent. Also, you are free to delete any existing cookies at any time. Please note that some features of the Site may not function properly when cookies are disabled or removed.
Why do we use cookies?
Our site uses cookies to enhance user experience. The collected information is used to improve the usability and quality of our website.
We only use necessary cookies, analytical and statistical cookies. This means that we use cookies to automatically collect certain technical information when you make use of the Site, such as your IP address, the type of your mobile device or computer you use to access the Site, details of your operating system and browser and other information regarding the configuration of your computer or device.
We also use a tool called “Google Analytics” to collect information about the use of the Site. Google Analytics collects information such as how often users visit this Site, what pages they visit when they do so, and what other sites they used prior to coming to this Site. Google Analytics collects only the IP address assigned to you on the date you visit the Site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. We use the information we get from Google Analytics only to improve our Site and Services. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Use located at http://www.google.com/analytics/terms/us.html and the Google Privacy Policy located at http://www.google.com/policies/privacy/
Do we share information that is gathered by cookies?
We do not actively use cookies to track your information or share your web activity on our site with third parties.
We will not share your Personal Information with third parties without your explicit permission, except when required by law, regulation, subpoena or court order or as otherwise set forth herein.
Which cookies can be placed on my device, and for what period are they active?
The following cookies can be placed on your device (depending on your preference and your consent)
Kind | Name | Provider | Expiry date | Type | Purpose |
Necessary | rc::a | Persistent | HTML | This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website | |
Necessary | rc::b | Session | HTML | This cookie is used to distinguish between humans and bots | |
Necessary | rc::c | Session | HTML | This cookie is used to distinguish between humans and bots | |
Statistics | _at.hist# | Ardena | Persistent | HTML | Used by the social sharing platform AddThis to store the user’s usage history of the AddThis sharing widget |
Statistics | _ga | Ardena | 2 years | HTTP | Registers a unique ID that is used to generate statistical data on how the visitor uses the website |
Statistics | _gat | Ardena | 1 day | HTTP | Used by Google Analytics to throttle request rate |
Statistics | _gid | Ardena | 1 day | HTTP | Registers a unique ID that is used to generate statistical data on how the visitor uses the website |
Marketing | _atuvc | Ardena | 1 year | HTTP | Updates the counter of a website’s social sharing features |
Marketing | _atuvs | Ardena | 1 day | HTTP | Ensures that the updated counter is displayed to the user if a page is shared with the social sharing service, AddThis |
Marketing | _at.cww | Ardena | Persistent | HTML | Used by the social sharing platform AddThis |
Marketing | _GRECAPTCHA | 179 days | HTTP | Unclassified | |
Marketing | at-lojson-cache-# | Ardena | Persistent | HTML | Used by the social sharing platform AddThis |
Marketing | at-rand | Ardena | Persistent | HTML | Used by the social sharing platform AddThis |
Marketing | Loc | AddThis | 1 year | HTTP | Geolocation, which is used to help providers determine how users who share information with each other are geographically located (state level) |
Marketing | Uvc | AddThis | 1 year | HTTP | Detects how often the sharing service, AddThis, encounters the same user |
Marketing | Xtc | AddThis | 1 year | HTTP | Registers the user’s sharing of content via social media |
_grecaptcha | Ardena | Persistent | HTML | ||
prism_# | Ardena | 30 days | HTTP | ||
prism_# | Prism | 30 days | HTTP |
Consent and Control
Before Cookies are placed on your computer or device, you will be shown a prompt requesting your consent to those Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies unless those Cookies are strictly necessary; however certain features of Our Site may not function fully or as intended. You will be given the opportunity to allow and/or deny different categories of Cookies that We use. You can return to your Cookie preferences to review and/or change them at any time.
In addition to the controls that We provide, you can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all Cookies or only third-party Cookies. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser or the documentation that came with your device.
The links below provide instructions on how to control Cookies in all mainstream browsers:
Browser: Link:
Google Chrome https://support.google.com/chrome/answer/95647?hl=en-GB
Microsoft Internet Explorer https://support.microsoft.com/en-us/kb/278835
Microsoft Edge https://support.microsoft.com/en-gb/products/microsoft-edge
Safari (macOS) https://support.apple.com/en-gb/guide/safari/ibrw850f6c51/mac
Safari (iOS) https://support.apple.com/en-gb/HT201265
Mozilla Firefox https://support.mozilla.org/en-US/kb/enable-and-disable-Cookies-website-preferences
Android https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DAndroid&hl=en
Changes to this Cookie Statement
We may alter this Cookie Statement at any time. If We do so, details of the changes will be indicated at the bottom of this page. Any such changes will become binding on you on your first use of Our Site after the changes have been made. You are therefore advised to check this page from time to time.
In the event of any conflict between the current version of this Cookie Statement and any previous version(s), the current provision and in effect shall prevail unless it is expressly stated otherwise.
Last updated: March 2021
Our contact details are:
Ardena Holding NV
Kleimoer 4, B-9030
Mariakerke, Belgium
00 32 (0) 9 267 65 00
Or mail to privacy@ardena.com
Last updated: March 2021